Salesforce Acquires AI Automation Company Regrello to Boost Agentforce and Slack : Tom M
by: Tom M
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**Summary:** Salesforce has announced its plan to acquire Regrello, a company that specializes in business process automation. The acquisition aims to enhance Salesforce's products, particularly Agentforce and Slack, by integrating Regrello's AI-driven solutions that streamline workflows and improve efficiency. This move is part of Salesforce's vision to create an "agentic enterprise," where human workers and AI collaborate effectively. The acquisition is expected to be finalized in Salesforce’s third fiscal quarter of 2026, pending standard closing conditions. Salesforce's President, Steve Fisher, emphasized the need for businesses to become more agile by reducing manual workflows and improving coordination among tools. Regrello's CEO, Aman Naimat, expressed that their partnership with Salesforce will help organizations transition to faster, AI-powered operations. Salesforce plans to fund the acquisition with cash from its balance sheet, and it will not affect its capital return program. Regrello currently employs around 90 people. This acquisition follows Salesforce's recent purchase of other AI-focused companies, highlighting its strategy to enhance its offerings in the competitive tech landscape. **Key Details:** - Salesforce is acquiring Regrello, a business process automation provider. - The integration aims to enhance Agentforce and Slack. - The acquisition should close in Q3 of fiscal year 2026. - It will help transform manual processes into automated workflows. - The deal will be funded through Salesforce's cash reserves. **Additional Context:** Salesforce is actively acquiring AI companies to strengthen its technology and maintain competitiveness in the market. The focus on automation and AI reflects a broader trend in the industry towards enhancing operational efficiency and collaboration. **Hashtags for SEO:** #Salesforce #Regrello #BusinessAutomation #AI #Agentforce #Slack #TechAcquisition #WorkflowAutomation #Innovation #EnterpriseSoftware
Salesforce has signed a definitive agreement to acquire business process automation provider Regrello with the intention of integrating its offering into Agentforce and Slack.
Revealing the news on August 18, the cloud giant said that Regrello’s AI-native solution, which turns business data into “agile, agentic workflows”, will accelerate Salesforce’s innovation in agentic process automation.
A Boost for Agentforce and Slack
Salesforce hopes that integrating Regrello with Agentforce and Slack – once the acquisition closes – will help customers transform “manual, inefficient activities” into agentic automations, which will improve critical business processes.
“This orchestration is a key step toward realizing the vision of an agentic enterprise, where people and AI work together to achieve more than either could alone,” Salesforce said in a statement.
The acquisition is expected to close in Salesforce’s third fiscal quarter of 2026, subject to customary closing conditions.
Steve Fisher, President and Chief Product Officer at Salesforce, said: “Businesses need greater agility, yet too often critical processes are hindered by disconnected tools and manual workflows.
“Integrating Regrello will turn unstructured artifacts into coordinated workflows, bringing humans and agents together on the Salesforce Platform and giving every employee the ability to automate manual work, collaborate in real time, and deliver customer value faster.”
The CRM giant said the deal does not change their Fiscal Year 2026 guidance.
Regrello CEO Aman Naimat said: “We founded Regrello to eliminate the friction in enterprise work. Joining Salesforce gives us the reach and platform to bring agentic process automation to more organizations, helping teams break free from old, slow, and expensive ways of working to agile, AI-powered execution.”
The transaction will be funded through cash on Salesforce’s balance sheet, and it is not expected to disrupt Salesforce’s capital return program, the company said.
Regrello is understood to have around 90 employees.
Final Thoughts
This news comes only a few days after Salesforce announced the acquisition of Waii, an enterprise-grade natural language to SOQL platform – along with AI-prospecting platform Bluebirds.
It seems a fairly common practice at this point, with Salesforce bringing AI-specialist companies into the fold in order to make sure its own offering, Agentforce, is as competitive as it can be.
The post Salesforce Acquires AI Automation Company Regrello to Boost Agentforce and Slack appeared first on Salesforce Ben.
August 19, 2025 at 09:28PM
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